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Short videosProject

Razorbill Barber Co.

Short vertical videos for a barbershop. The series has one device: a word or two in capitals as wide as the frame and a red line under them, like the light in the shop. Covers, a story, a storyboard of six shots and a release calendar for two weeks.

A series of short videos

The feed, the covers, a story, a storyboard and a calendar for two weeks.

  • Video feed

    A grid of vertical videos with covers in one style.

  • Cover series

    Four covers: one big word and a red line over a photo.

  • Story

    A two-option poll and a “Book” button.

  • Storyboard

    Six shots: what’s in frame, how many seconds, and the words on screen.

  • Release calendar

    Two weeks: videos, stories and shoot days.

  • The calendar holds days, formats and times.

What we made

  • The rule of the series: a word as wide as the frame and a red line under it
  • Covers for the videos and a feed that reads as one brand
  • A story with a poll and a “Book” button
  • A storyboard for a 20-second video: six shots, what is in frame and the words on screen
  • A two-week calendar: videos, stories and shoot days
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